.Devices have actually been-- and stay-- among the most important pieces to 3.1 Phillip Lim's business puzzle. Most iconically, there's the Pashli, which was offered in 2011 as well as was inspired, simply, through folks on bikes: "I was thus enchanted through this concept of, when I traveled to various urban areas where the mode of transit was actually bicycles, I would observe one of the most posh people on them. It was actually therefore effortless in the way they performed on their own, however also looking thus put-together." It came to be the company's initial "it" bag, often photographed on the arms of influencers (just before they were actually phoned that) at fashion trend full week, and creativity for some of the absolute most popular styles from the Intended collaboration. (Leung, for one, still has her first-gen Pashli in her wardrobe. Maguire's wishing for a Pashli awakening in his upcoming collection.).